Volume List
(ISSN: 2706-5634)(Volume 2, Issue 1, 2018)
| S.No | Title of the Paper/Author(s) | Page No |
|---|---|---|
| 1 | Human Resource Planning in Higher Education Institutions: A Strategic People Management Initiative in Pakistan to Enhance Retention and Performance Sumaira Aslam, Saria Jabeen , Sadia Shaikh | 1–13 |
| 2 | Behavioral Finance, Investors’ Psychology and Investment Decision Making in Capital Markets: An Evidence through Ethnography and Semi-Structured Interviews Muhammad Naeem Shahid, Dr. Faisal Aftab , Dr. Khalid Latif , Dr. Zahid Mahmood | 14–37 |
| 3 | The Impact of Brand Image on Customers Preferences: A case study on Coca Cola - Pakistan Muhammad Haris Qureshi, Asad Riaz | 38–53 |
| 4 | Impact of Performance Appraisal on Employees’ Performance Ahmed Awais | 54–70 |
| 5 | Impact of HRM practices on employee performance Tariq Mahmood | 71–84 |
| 6 | Integrating Operation and Marketing Capabilities: Resourced Based View Perspective Zoya khan , Muhammad Yar Khan | 85–95 |